The 4th Linkshare Golden Links Award (June 20th, 2007) is over and here are the results. I came back empty handed but I am sincerely happy for the winner in my category, Affiliate Fair Play (Kellie). Kellie, you owe me a beer as I was betting on you per our e-conversation :)
Innovative Affiliate for the year
- StarStyle
Innovative Merchant for the year
- Gaiam
Best New Affiliate
- Discover Card
Best New Merchant
- ProFlowers
Merchant’s Choice Award
- Upromise
Affiliate’s Choice Award
- TigerDirect
International Merchant of the Year
- Boden
Best Performance Based Search Strategy
- Gardener’s Supply Company
Best Online Merchandising Campaign
- AMEX and Tiger
Best Intergrated Online-Offline Mktg
- Fubu and GSI Commerce
Best overall online distribution strategy
- Avon
Performance Marketing Most Vocal Advocate
- AFP
One thing that I would love to see more is for merchants to give affiliates more thanks and recognition. Of the 10 merchants and outsourced program management companies that went on the stage, only a handful mentioned.. “thank you (to all) affiliates” as they would not be standing there without any of their affiliates.
On a different note, I spoke to Jennifer and she pointed out that I was the only person that was nominated and the rest are companies. Never thought about it that way but I am always thankful to have great people around me.
1 response so far ↓
Kellie // June 20, 2007 at 3:56 pm
I certainly do owe you a beer Eric and will gladly pay. I actually owe you more than one for the support you have given me in the past.
I had to laugh at the voicemail I got from someone from LS last night. They mentioned our bet….word must have gotten around.
I look forward to being able to pay my debt and finally meet you in person!
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